YOU’RE AN ADVENTURE JUNKIE!

Your Motto: The core of man’s spirit comes from new experiences.

Basic Desire: Freedom to explore.

AKA: the adventurer, seeker, wanderer, or trailblazer

The Explorer is driven by a deep desire for discovery, freedom, and personal growth. They thrive on venturing into the unknown and inspiring others to embrace the adventure of life. The Explorer sees opportunities where others see boundaries, encouraging others to go on adventures, express themselves, or find self-actualization.

THE EXPLORER EXPLAINED

Below is a video explaining the Explorer from Julish.tv on YouTube.

YOUR STATE OF MIND

  • Independent

  • Non-conforming

  • Authentic

  • Ambitious

  • Self-sufficient

YOUR GOALS

  • To seek new experiences

  • To encourage others to step out of their comfort zone

  • To experience a better, more fulfilling life

YOUR PROMISES

  • Open doors to new experiences, cultures, and possibilities

  • Annihilate boredom

YOUR TURN OFFS

  • The Establishment

  • Conformity

  • Rules

  • Stagnation

HOW TO HELP YOUR SUPPORTERS

Your supporters will feel inspired by your sense of adventure and your ability to show them new possibilities. They want to feel like they are part of something larger—an exciting journey that challenges them to grow and make an impact.

Your supporters are drawn to experiences that feel authentic and boundary-pushing. When they resonate with your sense of adventure, they will share your mission with others, building momentum through their enthusiasm and curiosity.

  • Travel often and share stories of your adventures and the challenges you’ve overcome

  • Seek out and experience new things (and share about it)

  • Share ways that your life is unconventional

  • Tap into your supporters’ escapism

  • Inspire supporters to embark on their own exploration

HOW TO CONNECT WITH YOUR SUPPORTERS

YOUR SUPPORTERS ARE CHASING

  • Newsletters that share inspiring journeys and challenges

  • Facebook groups where members exchange stories of growth and discovery

  • Social media posts that feature exciting, boundary-pushing experiences

  • Gifts that evoke adventure, like a map of your mission's impact or a guide to exploration.

EXPLORER PERSONALITIES

  • Jane Goodall

  • Amelia Earhart

  • Bear Grylls

  • Anthony Bourdain

  • Indiana Jones

  • Jeep (Join the grand adventure)

  • North Face (Never stop exploring)

  • Yeti (Built for the wild)

  • National Geographic (Spark curiosity, empower exploration)

WELL-KNOWN EXPLORER BRANDS

“HEROES OF FAITH”

DAVID LIVINGSTONE

David Livingstone’s life was defined by his pursuit of new frontiers, his dedication to a meaningful cause, and his unyielding spirit of adventure, making him a quintessential embodiment of the Explorer archetype.

LONDON MISSIONARY SOCIETY

Some of Livingstone’s Explorer practices include:

  1. Pioneering African Exploration, exploring areas largely unknown to Europeans

  2. Blending exploration and missionary work, driven by missionary calling instead of personal glory

  3. Resilience in the face of illness, harsh climates, and isolation

  4. Pioneering advocacy against slavery, exposing the horrors of the African slave trade

  5. Immersing himself in the cultures and languages of the people he met, striving to understand and learn from them.

7 IDEAS FOR THE EXPLORER TO START DEVELOPING SUPER SUPPORTERS

ADVENTURE STORYTELLING

Share compelling stories of your mission’s journey, highlighting both the challenges and the discoveries.

Invite supporters to participate in challenges that reflect the spirit of exploration—whether virtual or in-person.

HOSTING ADVENTURE CHALLENGES

Design maps that show the impact of their contributions, illustrating the journey they’re helping to create.

CREATE “TRAIL MAPS” FOR SUPPORTERS

Share snapshots of your journey. These postcards could be signed by individuals impacted by the mission or include a brief personal message describing how the supporter’s involvement contributed to that particular moment.

SEND PERSONALIZED POSTCARDS FROM THE FIELD

Take your supporters on virtual tours of the areas you're working in or exploring, showing the landscapes, people, and challenges firsthand. This personal connection helps supporters feel like they are right there with you, further cementing their connection to the mission.

HOST “BEHIND-THE-SCENES” VIRTUAL TOURS

ADVENTURE KITS

Provide supporters with small items like compasses, journals, or maps as a reminder of the adventure they’re part of.

CREATE VIRTUAL “ADVENTURE DIARIES”

Share an ongoing digital diary or vlog documenting your mission’s journey in real-time. Include updates on discoveries, challenges, and victories, and invite supporters to interact by sharing their thoughts or questions. This fosters a sense of shared adventure and personal connection.

CHECK OUT THE OTHER ARCHETYPES…